Press releases

(test post - to be deleted).

Press Releases may not be of the same use as previously, but they certainly exist in an altered environment. However, if you do text searches on phrases from press releases, you will find them on various blogs. And as long as the traditional media uses press releases as the basis of stories, there will be a need for PR. Some companies release them on RSS enabled feeds (like Apple, for instance) so as to get wider audiences.

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This page contains a single entry by Seth A. published on March 30, 2006 5:32 PM.

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