Photo Republished at Looking at a spam stream: The story of Jimmy Walker | Spamtacular

PayDay Loans 

My photo was used to illustrate this post

I was recently asked about how to go about proving that someone was not obtaining email addresses in a direct, opt-in manner. The methodology won’t surprise you, and if you have been involved in helping problematic clients for a while, the results might not even surprise you. The “someone” at issue was a payday loaner. That is, they were an information leads broker. They took information provided by website visitors and brokered that out to other folks who would use it to email them offers for payday loans. This is referred to as a “ping tree.” In this case, the target of our investigation was also managing the ping trees for their clients.…Front Window of a financial institution in Illinois which offers payday loans. License: (Photo source: swanksalot)

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Looking at a spam stream: The story of Jimmy Walker | Spamtacular

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