Fresh Picks – Awarded USDA Grant

Excellent. I’ve been a customer of Fresh Picks for nearly two years, and have been1 quite pleased with the quality of their foods, and the friendliness of their staff. If they deliver to your area, give ’em a try.

CHICAGO, July 2010– Irv & Shelly’s Fresh Picks, the service that brings the Farmer’s Market to your door all year-round, has been awarded an $81,000 grant by the United States Department of Agriculture. Owner Irvin Cernauskas states, “We are honored to be recognized by the Small Business Innovation Research Grant Program as an innovative business that has the capacity to i

Morel Mushrooms

mprove the health of people, farmers and the environment through our work.” Partnering with local sustainable farmers and the University of Illinois, Fresh Picks will use the grant to increase the fair trade supply of local food.

The Small Business Innovation Research Grant Program is very competitive, with only 15% of applications being awarded funding after review by an expert panel. The purpose of the Grant Program is to provide an opportunity for small businesses to submit innovative research and development projects that address important problems facing American agriculture and have the potential to lead to significant public benefit if the research is successful.   Along with taking the local sustainable food community to the next level, Fresh Picks aims to improve distribution of food into Chicago for local farmers. Co-owner Shelly Herman states, “With this project, we’ll encourage even more local organic food making its way to folks in the Chicago region. Our goal is to design ways to alleviate distribution bottlenecks so the many benefits of local food, principally to public health, the environment, and rural economies, can be increased and more broadly enjoyed.”

(click to continue reading Fresh Picks – Awarded USDA Grant.)

I love supporting local farmers and artisans, but find that actually getting out of my office to go the various Farmers’ Markets more difficult than it should be, so for me, having fresh, delicious produce and groceries delivered right to my door is awesome. I got two bags of stuff today as a matter of fact: various sprouts, fruits, brown eggs2, herbs, vegetables, cheese, a couple of steaks, even an onion bagel.

Via GapersBlock

Chuck Sudo of the Chicagoist added

Ah, vague press release boilerplate. For the plainspeak, we called Fresh Picks co-owner Shelly Herman. Herman said that she and her partner Irvin Cernauskas are looking to use the grant to streamline their distribution pipeline. “Our biggest challenge is getting food here from the farms we deal with,” Herman said. “With this grant, we’re making a concerted effort to create local hubs to aggregate food collection.” Herman hopes to eventually reduce the length of travel for farms to get their food to Fresh Picks and provide even more variety for her customers.

(click to continue reading Irv & Shelly’s Wins Grant – Chicagoist.)

  1. mostly []
  2. so much more delicious and fresh than the eggs you find even in a high-end grocery store like Whole Foods []

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.